What is GoHighLevel?
- Company: GoHighLevel
- Homepage: https://www.gohighlevel.com
- Industry: Marketing Technology, SaaS
- Business Model Type: Subscription-based SaaS with white-label reseller options
GoHighLevel is a comprehensive marketing automation platform founded in 2018 that serves as a centralized hub for digital marketing agencies and businesses. The platform consolidates numerous marketing tools that would typically require separate subscriptions into one unified system.
At its core, GoHighLevel provides a robust customer relationship management (CRM) system integrated with marketing automation capabilities. The platform offers essential features including:
- Funnel and landing page builders
- Email marketing automation
- SMS marketing and communication
- Review management
- Appointment scheduling
- Membership site creation
- Reputation management
- Custom mobile apps
- White-label solutions
What distinguishes GoHighLevel is its agency-focused approach. Unlike general marketing tools, GoHighLevel was built specifically for digital marketing agencies who manage multiple clients. The platform enables agencies to create customized dashboards for each client while maintaining centralized control over all accounts. This agency-centric design allows marketers to efficiently manage client relationships, automate repetitive tasks, and demonstrate tangible ROI through comprehensive reporting features.
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