What is Core dna?
- Company: Core dna
- Homepage: https://www.coredna.com
- Industry:Enterprise Software, Digital Experience Platforms
- Problem:Businesses struggle with fragmented digital experiences across multiple platforms that create inefficiencies and inconsistent customer journeys.
- Solution:Core dna provides a unified digital experience platform that integrates content management, e-commerce, marketing, and analytics in one centralized system.
- Differentiation:Core dna’s fully-hosted, all-in-one SaaS platform eliminates the need for multiple software solutions while providing enterprise-grade security and continuous updates without version upgrades.
- Customer:
Mid-market to enterprise-level organizations across retail, manufacturing, healthcare, and financial services sectors seeking comprehensive digital transformation solutions. - Business Model:Core dna generates revenue through a SaaS subscription model with tiered pricing based on features, usage, and implementation services along with professional services for customization.
Core dna is an integrated Digital Experience Platform (DXP) provider that helps enterprises manage their entire digital presence through a unified system. Founded in Australia and now serving global markets, Core dna has positioned itself as a solution for mid-market to enterprise-level organizations looking to consolidate their digital tools.
The company’s flagship product is a cloud-based platform that combines content management, e-commerce, marketing, intranets, and customer portals into a single cohesive system. Unlike traditional content management systems or isolated e-commerce platforms, Core dna delivers these capabilities as interconnected modules within one architecture.
What distinguishes Core dna is its SaaS delivery model combined with enterprise-grade capabilities. The platform is built on a multi-tenant architecture that allows for regular updates and improvements without disrupting client operations. This approach gives businesses the flexibility of cloud solutions while maintaining the security and customization options typically associated with on-premises enterprise software.
Core dna emphasizes its ability to support complex content management needs while simultaneously handling e-commerce operations and digital marketing initiatives – effectively eliminating the need for multiple specialized platforms and the integration challenges they create.
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